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More about the book
Shows business owners and company leaders how to think strategically about customer networks and harness their power to create new opportunities for any organization. This title shows how any organization can apply the five strategies to meet its own key business objectives.
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The Network is Your Customer, David L. Rogers
- Language
- Released
- 2010
- product-detail.submit-box.info.binding
- (Hardcover)
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- Subtitle
- 5 Strategies to Thrive in a Digital Age
- Language
- English
- Authors
- David L. Rogers
- Publisher
- Yale University Press
- Released
- 2010
- Format
- Hardcover
- Pages
- 312
- ISBN10
- 0300165870
- ISBN13
- 9780300165876
- Series
- Rating
- 4.05 out of 5
- Description
- Shows business owners and company leaders how to think strategically about customer networks and harness their power to create new opportunities for any organization. This title shows how any organization can apply the five strategies to meet its own key business objectives.