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Parameters
- 240 pages
- 9 hours of reading
More about the book
Introduces the proven rules that a company can use to promote innovation, arguing that the corporate world should hire misfits and encourage them to defy the existing culture and actively consider ideas that appear ridiculous or impractical
Book purchase
Weird Ideas That Work, Robert I. Sutton
- Language
- Released
- 2007
- product-detail.submit-box.info.binding
- (Paperback),
- Book condition
- Good
- Price
- €4.39
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- Title
- Weird Ideas That Work
- Subtitle
- How to Build a Creative Company
- Language
- English
- Authors
- Robert I. Sutton
- Publisher
- Free Press
- Released
- 2007
- Format
- Paperback
- Pages
- 240
- ISBN10
- 0743227883
- ISBN13
- 9780743227889
- Series
- Tags
- Non-Fiction, Art & Culture, Business, Business & Management, Psychological Topics, References & Manuals, Psychology, Economics, Design, Management & HR, Marketing & Sales, Entrepreneurship, Creativity, Employment, Innovation, Social Psychology
- Description
- Introduces the proven rules that a company can use to promote innovation, arguing that the corporate world should hire misfits and encourage them to defy the existing culture and actively consider ideas that appear ridiculous or impractical