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Strategic Management

Concepts and Cases

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'Strategic Management' aims to be the most current, well written business policy textbook on the market. It meets AACSB guidelines which support a more practitioner orientation rather than a theory/research approach.

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Strategic Management, Fred R. David

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Released
2005
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Subtitle
Concepts and Cases
Language
English
Publisher
Prentice Hall
Released
2005
Format
Paperback
Pages
824
ISBN10
0131503499
ISBN13
9780131503496
Series
Rating
4 out of 5
Description
'Strategic Management' aims to be the most current, well written business policy textbook on the market. It meets AACSB guidelines which support a more practitioner orientation rather than a theory/research approach.