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- 272 pages
- 10 hours of reading
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In what is actually two books in one--a synthesis of Sun Tzu's ideas into six strategic principles for business executives plus the entire text of Samuel B. Griffith's popular translation of "The Art of War"--McNeilly shows how Sun Tzu's principles can successfully be applied to modern business situations. 22 linecuts.
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Sun Tzu and the Art of Business, Mark R. McNeilly
- Language
- Released
- 1996
- product-detail.submit-box.info.binding
- (Hardcover)
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- Language
- English
- Authors
- Mark R. McNeilly
- Publisher
- Oxford University Press
- Released
- 1996
- Format
- Hardcover
- Pages
- 272
- ISBN10
- 0195137892
- ISBN13
- 9780195137897
- Series
- Tags
- Non-Fiction, Social Sciences, Business, Business & Management, Philosophical Topics, Philosophy, Marketing & Sales, Leadership
- First published
- 2012
- Original title
- Sun Tzu and the art of business
- Rating
- 3.9 out of 5
- Description
- In what is actually two books in one--a synthesis of Sun Tzu's ideas into six strategic principles for business executives plus the entire text of Samuel B. Griffith's popular translation of "The Art of War"--McNeilly shows how Sun Tzu's principles can successfully be applied to modern business situations. 22 linecuts.