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Anti-smoking campaigns unwittingly encourage people to smoke. Product placement in films rarely works. Many multi-million pound advertising campaigns are a complete waste of time. Subliminal advertising may have been banned but it´s all around us. O
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Buyology, Martin Lindstrom
- Language
- Released
- 2008
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Buyology
- Subtitle
- How Everything We Believe about Why We Buy Is Wrong
- Language
- English
- Authors
- Martin Lindstrom
- Publisher
- Rbooks
- Released
- 2008
- Format
- Paperback
- ISBN10
- 1847940129
- ISBN13
- 9781847940124
- Series
- Tags
- Non-Fiction, Social Sciences, Business, Business & Management, Psychological Topics, Science, Psychology, Sociology, Marketing and PR, Shopping, Business Success, Consumer Behavior
- First published
- 2007
- Original title
- Buyology
- Rating
- 3.75 out of 5
- Description
- Anti-smoking campaigns unwittingly encourage people to smoke. Product placement in films rarely works. Many multi-million pound advertising campaigns are a complete waste of time. Subliminal advertising may have been banned but it´s all around us. O