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The creators of the Balanced Scorecard apply their proven approach to corporate level strategy and offer a framework for aligning all of a company's individual business units with the organizations' overall strategy to ensure optimal business performance.
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Alignment : using the balanced scorecard to create corporate synergies, Robert S. Kaplan, David P. Norton
- Language
- Released
- 2006
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- (Hardcover)
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- Title
- Alignment : using the balanced scorecard to create corporate synergies
- Language
- English
- Authors
- Robert S. Kaplan, David P. Norton
- Publisher
- Harvard Business School Press
- Released
- 2006
- Format
- Hardcover
- ISBN10
- 1591396905
- ISBN13
- 9781591396901
- Series
- Rating
- 3.8 out of 5
- Description
- The creators of the Balanced Scorecard apply their proven approach to corporate level strategy and offer a framework for aligning all of a company's individual business units with the organizations' overall strategy to ensure optimal business performance.