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Alignment : using the balanced scorecard to create corporate synergies

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The creators of the Balanced Scorecard apply their proven approach to corporate level strategy and offer a framework for aligning all of a company's individual business units with the organizations' overall strategy to ensure optimal business performance.

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Alignment : using the balanced scorecard to create corporate synergies, Robert S. Kaplan, David P. Norton

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2006
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(Hardcover)
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