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Parameters
- 159 pages
- 6 hours of reading
More about the book
Nir Eyal explains a four-step process called the "Hook Model" which has made many products successful by subtly encouraging customer behaviour.
Book purchase
Hooked, Nirl Eyal, Ryan Hoover
- Language
- Released
- 2014
- product-detail.submit-box.info.binding
- (Paperback)
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