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- 224 pages
- 8 hours of reading
More about the book
Marketingstudie op basis van hersenonderzoek over de onderbewuste gedachten, gevoelens en verlangens van consumenten bij aankoopbeslissingen.
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Buyology, Martin Lindstrom, Paco Underhill
- Language
- Released
- 2010
- product-detail.submit-box.info.binding
- (Paperback)
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- Title
- Buyology
- Subtitle
- Waarheid en leugens over ons koopgedrag - druk 1
- Language
- Dutch
- Authors
- Martin Lindstrom, Paco Underhill
- Publisher
- A.W. Bruna Uitgevers
- Released
- 2010
- Format
- Paperback
- Pages
- 224
- ISBN10
- 9400501382
- ISBN13
- 9789400501386
- Series
- Tags
- Non-Fiction, Social Sciences, Business, Business & Management, Psychological Topics, Psychology, Science, Sociology, Marketing and PR, Shopping, Business Success, Consumer Behavior
- First published
- 2007
- Original title
- Buyology
- Rating
- 3.75 out of 5
- Description
- Marketingstudie op basis van hersenonderzoek over de onderbewuste gedachten, gevoelens en verlangens van consumenten bij aankoopbeslissingen.