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Parameters
- 241 pages
- 9 hours of reading
More about the book
Tupperware has become a prevailing symbol of late 20th-century consumer culture. Clarke shows how the "party plan" direct sales system, by creating a corporate culture based on women's domestic lives, played a greater role than patented seals and streamlined design in the success of Tupperware.
Book purchase
Tupperware, Alison J. Clarke
- Language
- Released
- 1999
- product-detail.submit-box.info.binding
- (Hardcover),
- Book condition
- Very Good
- Price
- €1.99
Payment methods
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- Title
- Tupperware
- Subtitle
- The Promise of Plastic in 1950s America
- Language
- English
- Authors
- Alison J. Clarke
- Publisher
- Smithsonian Institution Press
- Released
- 1999
- Format
- Hardcover
- Pages
- 241
- ISBN10
- 1560988274
- ISBN13
- 9781560988274
- Series
- Tags
- Non-Fiction, Historical Themes, Business, Business & Management, Economics, USA, Social History, Economic History, Microhistory
- Rating
- 4.1 out of 5
- Description
- Tupperware has become a prevailing symbol of late 20th-century consumer culture. Clarke shows how the "party plan" direct sales system, by creating a corporate culture based on women's domestic lives, played a greater role than patented seals and streamlined design in the success of Tupperware.