Parameters
- 1040 pages
- 37 hours of reading
More about the book
Strategic Management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments. Breaking away from the traditional formulation, - implementation approach that dominates strategy textbooks, this text sees strategy analysis as taking place in a wider organizational and managerial context. This Global edition retains the basic readings and cases approach of the US and European editions and now introduces a truly international perspective to present an up-to-date look at how actual companies act strategically and the research driving them.
Book purchase
The Strategy Process, Henry Mintzberg, Joseph Lampel, James Brian Quinn, Sumantra Ghoshal
- Language
- Released
- 2006
- product-detail.submit-box.info.binding
- (Paperback),
- Book condition
- Good
- Price
- €5.59
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- Title
- The Strategy Process
- Subtitle
- Concepts, Contexts, Cases
- Language
- English
- Publisher
- Financial Times Management
- Released
- 2006
- Format
- Paperback
- Pages
- 1040
- ISBN10
- 027365120X
- ISBN13
- 9780273651208
- Series
- Rating
- 4.05 out of 5
- Description
- Strategic Management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments. Breaking away from the traditional formulation, - implementation approach that dominates strategy textbooks, this text sees strategy analysis as taking place in a wider organizational and managerial context. This Global edition retains the basic readings and cases approach of the US and European editions and now introduces a truly international perspective to present an up-to-date look at how actual companies act strategically and the research driving them.