Parameters
- 200 pages
- 7 hours of reading
More about the book
This is the 14th edition of 'Marketing Management' which preserves the strengths of previous editions while introducing new material and structure to further enhance learning.
Book purchase
Marketing Management, Philip Kotler, Kevin Lane Keller
- Language
- Released
- 2012
- product-detail.submit-box.info.binding
- (Paperback)
Payment methods
We’re missing your review here.